 
BENCHMARKING
“In times of change, learners inherit the earth, while
the learned find themselves beautifully equipped to deal with
a world that no longer exists.” - Hoofer – Poet
and Philosopher
The Purpose (Why?)
An organisation generally conducts a benchmarking
exercise in order to improve its current performance vis-à-vis
other organisations, norms and standards.
What is benchmarking?
Benchmarking
is a systematic process of comparing and contrasting processes and
activities of an organisation with those of other organisations along
similar dimensions.
For a graphical representation of the framework
for benchmarking please click here.
What are the benefits of benchmarking?
- Benchmarking allows an organization to compare its activities and processes with those of other organizations and with industry or sector norms and standards.
- Benchmarking allows to organization to learn from the experiences, lessons and insights from other organizations without having to "reinvent the wheel".
- Benchmarking helps to identify which questions to ask to provide focus and direction to the organization.
Who does benchmarking?
A benchmarking exercise can be conducted by members of the organsitation
as a self-diagnostic exercise or with the support of an external facilitator.
When to conduct a benchmarking exercise?
A benchmarking exercise can be conducted
at any time during the operations of the organisation.
How do I get started?
Cicama is available to assist in any of the following benchmarking
activities
-
Planning and conducting benchmarking studies
- Benchmarking
literature and references.
- List of Benchmarking South Africa (BENSA)
members and contact details.
- Research
- Contact and
interaction with The Benchmarking Exchange (TBE) and The
Benchmarking Club.
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